Thiago Soares, Head of Latin America LatAm of Stere, an innovative insurtech providing digital solutions for the insurance sector, left São Paulo, the Brazilian megacity, to settle in Miami a year ago. He came to lead the company’s office for Latin America in a city that has deep connections with the region. Soares has accumulated experience and knowledge to pursue his goal of revolutionizing the insurance industry in Latin America.

Soares has worked to bring insurers, brokers, and insurance distribution channels closer together through digital tools that benefit all three parties. “We aim to combine the experience and knowledge of each of these sectors to achieve better performance for everyone.”

Stere is at the forefront of major trends in the insurance market. The first is digitalization, which accelerated after the Covid-19 pandemic and changed purchasing habits. “People have migrated online, and insurance is becoming an integrated component of digital purchases,” says Soares. This is known as embedded insurance, which allows consumers to purchase insurance when buying other products.

The second trend is the growth of new channels. “The use of the internet to buy insurance has significantly increased, as has the use of social media as a distribution channel, and retail is also stepping in,” claims Soares. Additionally, artificial intelligence is becoming increasingly present, utilizing chatbots to communicate with clients, and data analytics has become essential for identifying customer consumption patterns and making informed decisions.

Finally, there is the concept of insurance as a service, where insurtechs provide other companies with pre-built tools to execute insurance operations on behalf of third parties. These cloud-based platforms can enhance key insurance practices such as underwriting, claims processing, fraud detection, and customer service.

In this context, Stere has just launched CorX, a platform that enables brokers to conduct simplified quotes, make payments, issue policies, and track claims status—all in one integrated platform. Integration with key market players enhances efficiency and productivity in the daily operations of professionals.

Stere has secured clients such as banks, fintechs, marketplaces, and retail companies, which together represent over $2 billion in annual premiums. With Stere, insurance executives can turn real-time data into insurance. Using unique real-time data and dynamic risk modeling, Stere enables insurers to build and operate parametric insurance at scale. Simple. Reliable. Fast.

Thiago Soares' journey to revolutionize insurance in Latin America is just beginning. With Stere’s innovative solutions, insurance executives can stay ahead of the trends and provide better performance for everyone. To learn more about Stere and their digital solutions for the insurance sector, visit their website at https://stere.io/.